How We Choose What We Sell

There's no lab and no testing panel. There is a selection process, and here it is.

What we actually do

Before a product goes on this site it clears five checks. They're plain, they're applied the same way to a $25 patch box and a $149 belt, and none of them involve a claim we can't stand behind.

1. Does the category have real demand?

We look at what's actively selling in the category right now — not what's trending, what's sustaining. A product with hundreds of live ads running for months has proven someone wants it. A category with nothing running is either dead or was never alive.

2. Does the unit do the one thing it's sold to do?

We order it and use it. Not under ideal conditions — under the conditions a normal buyer will use it in. A wrap sold for eight hours of warmth has to still be warm at hour eight, on a body, under clothing. We decide what the claimed outcome is before we check, so the bar can't quietly move.

3. Does it survive normal use?

Seams, straps, closures, adhesive, charge cycles, wash cycles. This is where most products fail. Something that works beautifully for three weeks and then comes apart is a bad product, not a qualified one.

4. Is the marketing around it honest?

We read the seller's own claims as part of the product. If the listing promises an outcome the unit doesn't deliver, implies a medical benefit, or leans on invented certifications, we don't stock it — because to sell it we'd have to either repeat those claims or spend the page contradicting them.

5. Is it clear who it's for — and who it isn't?

If we can't write two honest sentences about the person this is right for, it isn't ready. Every product page here carries a note on who shouldn't buy it. That section is not a formality.

What we don't claim

We don't run a fixed-length clinical evaluation. We don't have a network of athletes or clinicians assessing units. We don't publish approval percentages, because we'd be making the number up. Anyone showing you a precise pass rate for a catalogue this size is telling you a story.

When we get it wrong

Sometimes a product clears all five and still disappoints people. When the returns tell us that, we pull it. That's the honest version of quality control at our size — not a lab, just a willingness to delist something we already paid for.